Beihai Port Business Development Strategy, China

Client: Terminal Operator

Background:

• CPM was commissioned to devise a business development strategy for Beihai port, next to the special industrial economic zone. 

• CPM applied statistical analysis, assessed the competitiveness of the major regional port, evaluated the port tariff scheme, and studied feasibilities of the commercial factors.

What it delivered:

• Development of financial model coupled with operational model

• Market segment analysis (present & future trends)

• Gap analysis (present & future trends)

• Full financial analysis of ports

• Competition analysis

• Risk assessment

• Strategic implementation plan